HSHM – Making of the music

CHANNELS: Doordarshan
DURATION: 24min
FORMAT: DV cam
YEAR:
Creative Director

Anu designed, created and directed the Haath se Haath Milaa music video, which was the most ambitious attempt ever, to raise HIV/AIDS awareness among the nation’s youth, Anu persuaded 50 of India’s top film stars and creative talent to do it pro-bono!

 

The Haath se Haath Milaa music track was composed by Shankar, Ehsaan, Loy and sung by Sonu Nigam and Shreya Ghoshal, with lyrics by Javed Akhtar. This classic video was shot on film and featured John Abraham, Bipasha Basu, Fardeen Khan, Zayed Khan, Shilpa Shetty, Dia Mirza, Raveena Tandon, Waheeda Rehman, Jackie Shroff, Naseerudin Shah, Tabu, Lara Dutta, Sonu Nigam, Neha Dhupia, Ayesha Takia, Malaika Arora Khan, Arbaaz Khan, Amrita Arora, Dino Morea, Raima Sen, Riya Sen, Kunal Kapoor, Tusshar Kapoor, Isha Koppikar, Yana Gupta, Aftab Shivdasani, Nagesh Kukunoor, Kay Kay Menon, Sandhya Mridul, Suchitra Pillai, Lilette Dubey, Smriti Irani, Saakshi Tanwar, Mona Singh, Pooja Bedi, Mini Mathur, Simone Singh and others.

 

The making of music video is a candid “behind the scenes” look at all the elements that went on to creating this historical video. Anu shares her concept, treatment design and strategy that she employed and the meticulous pre-production elements like music composition, choreography, art-direction, etc along with the excitement of the actual production and dealing with 50 Bollywood stars.